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Use Once

Learn how Use Once works, when posts expire, and how it behaves when publishing to multiple social accounts.

Written by Edgar

Setting a post to "Use Once" tells Edgar to publish that post once to each selected social account, then retire it so it won't be recycled again.

For example, if you select Facebook, LinkedIn, and Instagram, the post will remain active until it has been successfully published to all three accounts. Once every selected account has published the post, Edgar will automatically retire it.

Use Once is ideal for:

  • Time-sensitive announcements

  • Holiday or seasonal posts

  • Event promotions

  • Product launches

  • Limited-time offers

  • Any content that isn't evergreen

Set Use Once When Adding New Content

When creating a new post, enable Use Once under Advanced Settings.

Use Once and Variations

We don't recommend using Use Once together with Variations.

When a post contains variations and Use Once is enabled, only the last variation will be published before the post is retired.

Bulk Edit

You can enable Use Once for multiple posts at once using Bulk Edit.

  1. Select the posts you'd like to update.

  2. Open the Actions dropdown.

  3. Choose Use Once.

Bulk Import

When importing posts from a spreadsheet, check the Use Once box for any posts you'd like to publish only once.

RSS Feed Imports

When creating an RSS feed import, enable the Use Once option. Every post imported from that feed will automatically be marked as Use Once.

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