To add posts to Edgar, click the Add New Content button at the top right of any page:

To create a post, choose your social media accounts, enter your content text and link, upload any media you'd like, and save it!  Learn more: 

Choose Your Social Accounts

Choose which of your social accounts you authorize Edgar to publish this post to. Accounts must be selected to publish a post.

If a post isn't relevant to a certain account, simply don't select that account on it.

You can select as many of your Facebook, Instagram, Pinterest, and LinkedIn accounts as you'd like.  However, you may only select one Twitter account per post due to Twitter's policies.

Additional social media accounts can be connected to Edgar on the Accounts page.

Add Your Post Content

Next, select the category you'd like the post to be saved to, enter your post text and link(s) along with any emojis you'd like to use, upload any images or video you'd like to attach, and make changes to your Advanced Settings, if desired.

To create additional variations of your post, click the Add Variation button or use Edgar's suggested-variations feature.

Character limits for each network are as follows:

  • Twitter: 280 characters

  • Pinterest: 500 characters

  • LinkedIn: 1300 characters

  • Instagram: 2200 characters

  • Facebook: no current limit

Image limits are as follows:

  • Pinterest: 1 image

  • Twitter: up to 4 images

  • LinkedIn: up to 9 images

  • Instagram: up to 10 images

  • Facebook: up to 20 images

One video may be uploaded per variation according to the limitations for each network. Hover over the video icon to view the network requirements for video. Edgar cannot publish video to LinkedIn at this time.

Edgar can also import images from your links for you.  Learn more about attaching images from your links and other media here: Add Media to Your Edgar Content.

Preview Your Posts

After you create your post, click the Preview icon to see what your post will look like on the social networks. 

When you're finished making changes, click ‘Save to Library’. 

Notes: Edgar's previews are approximations of what the social networks will display.  Each network will create their own preview at the time the post is published. 

Advanced Settings

The Advanced Settings allow you to designate a post as Use Once, set an expiration date, or change your link shortening settings for that post.  Learn more: Advanced Settings.

Save and Schedule Options

When saving your posts, you have 3 options: Save to Library, Send Now and Save, or Schedule Send and Save.

Save to Library

Clicking Save to Library will save the post to the category you selected.  The post will publish according to the time slots on your schedule page.

Send Now and Save

Clicking Send Now and Save will publish the post to your social networks one minute after you click the button.  The post will also be saved to your Library and will be published in the regular post rotation for that category according to the time slots on your schedule (with the exception of Twitter). Send Now posts are published in addition to any time slots on your schedule page.

Schedule Send and Save

Clicking Schedule Send and Save will give you the option to set a specific date and time in the future for the post to be published. Posts published at a specific date and time are published in addition to any time slots on your schedule page.

The post will be held until the date and time you choose, when it will be published to your social networks.  Once it publishes at that time, the post will go back into the regular rotation for that category and will be published according to the time slots on your schedule (with the exception of Twitter).

If you schedule a post for a specific date and time, it will appear in the Queue at that time. In the right corner, it will have an X button where the Skip button usually appears: 

If you decide you do not want to send this post at that date and time, you can click the X button and confirm that you'd like to remove the specific date and time.

More Ways to Create Posts

In addition to the Add New Content button, Edgar has more options for importing posts, including:


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